Hyperthetical lets you choose who screens your concepts and allows you to pinpoint your targeting.
Respondents can be recruited from the web to match the general population or your own specific requirements.
We have access to panels of thousands of pre-profiled respondents in the UK and can structure Internet survey panels by age, sex, social class, etc – we can even source specialist panels.
We can offer screening by demographic, attitudinal, behavioural, or even brand usage based measures – giving you total control.
There is even a version of Hyperthetical for use on you corporate intranet – so you can pre-screen concept internally with your peers, or employees before going to the expense of testing concepts with internet based panels.
